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Why Add Stock Donations?

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New giving opportunities

Many donors hold appreciated stock and prefer to give shares rather than cash—it’s often more tax-efficient for them and more generous for your mission.

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No upfront cost or fixed fees

With DonateStock, nonprofits in our network can enable stock gifting with no upfront costs. All transactions are handled securely and efficiently.

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Seamless integration for “Ways to Give” pages

With DonateStock, nonprofits in our network can enable stock gifting with no upfront costs. All transactions are handled securely and efficiently.

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Marketing & donor education support

Gain access to ready-to-use content, FAQs, and promotional assets to help your supporters understand the benefits of stock giving.

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Strengthen donor relationships

Offering more ways to give signals donor-first thinking and broadens your appeal to supporters with appreciated assets.

How It Works

1.

Sign up

Submit your interest form below, and we’ll connect you with DonateStock to get started.

2.

Integration & setup

Once approved, your organization receives the stock-giving integration (button, widget, or link) to add to your donation channels.

3.

Donors give stock

Supporters donate publicly traded stock through DonateStock’s secure system.

4.

Funds delivered to you

After the stock is liquidated, the proceeds are sent directly to your nonprofit (minus standard transaction costs).

5.

Promote & steward

Use the provided resources to educate donors and raise awareness about this new giving option.

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Ready to Launch?

Start generating recurring revenue today

Get Started

If your nonprofit is ready to expand giving opportunities and offer stock donations through DonateStock, complete the interest form below.

Learn More

FAQs

Publicly traded stocks, ETFs, and mutual funds.
There are no upfront or fixed fees. Transaction costs are minimal and embedded in the liquidation process.
After liquidation, funds are typically delivered within a few business days.
Yes. DonateStock is a regulated platform with secure, compliant systems designed to protect nonprofits and donors.

Next Steps

1.

Fill out the Nonprofit Interest Form above.

2.

Our team will connect you with DonateStock for registration and integration.

3.

Once onboarded, you’ll receive your customized integration tools and marketing materials. 

4.

Start promoting stock gifting as part of your More Ways to Raise strategy.

CARS is proud to expand your fundraising toolkit with DonateStock—helping you diversify revenue, deepen donor relationships, and raise more for your mission.p>